Babbel Apple Watch App
Lead Product Designer
2015
Contextual language-learning app designed for the launch of Apple Watch.
In Berlin, Germany & San Francisco, US
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The Babbel Apple Watch app began as a hackathon experiment in late 2014. I was a core contributor from concept to prototype, helping shape the vision of “contextual learning” - enabling users to discover words and phrases tied to their current location.
Working closely with a senior iOS engineer, we moved quickly from concept to functional prototype. Our team was later invited to Apple’s headquarters in Cupertino to refine and test the app on pre-launch devices, collaborating directly with Apple’s in-house Design and Developer teams.
Post-launch, Apple heavily promoted the app across multiple channels. It was featured on the Apple Watch launch site, in the App Store, and briefly during the keynote presentation, giving Babbel high visibility in the early wearables market.
My roles: Product Design, Prototyping, User Research, Design Leadership
Collaborators: iOS Engineering, Product, Didactics, Apple Design & Developer Relations
- Conceived and prototyped at an internal hackathon, focused on “contextual learning” tied to user location.
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Drove rapid product design process in close collaboration with iOS engineering.
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Selected as one of few external teams invited to Apple HQ to develop and test on pre-launch devices.
- App featured on Apple’s launch website and briefly during the Apple Watch keynote.
In Berlin, Germany & San Francisco, US
––
The Babbel Apple Watch app began as a hackathon experiment in late 2014. I was a core contributor from concept to prototype, helping shape the vision of “contextual learning” - enabling users to discover words and phrases tied to their current location.
Working closely with a senior iOS engineer, we moved quickly from concept to functional prototype. Our team was later invited to Apple’s headquarters in Cupertino to refine and test the app on pre-launch devices, collaborating directly with Apple’s in-house Design and Developer teams.
Post-launch, Apple heavily promoted the app across multiple channels. It was featured on the Apple Watch launch site, in the App Store, and briefly during the keynote presentation, giving Babbel high visibility in the early wearables market.
My roles: Product Design, Prototyping, User Research, Design Leadership
Collaborators: iOS Engineering, Product, Didactics, Apple Design & Developer Relations